New Research Shows Live AI Translation Increases Comprehension and Inclusivity for Multilingual Meetings and Events

Posted on

July 12, 2024

| Last Updated on

We recently published the 2024 State of Live AI Translation, a comprehensive global study into the use of live translation at multilingual meetings and events. The report provides deep insights from meeting and event planners into trends for multilingual meetings, the use of live translation at events, and the impact of AI on multilingual meetings. The demand for live AI translation is increasing exponentially as reported in a recent Wordly announcement.

The findings illustrate the demand for live translation is increasing and organizations are turning to AI translation to bridge the language gap often present at corporate events, local government meetings, industry conferences, and religious services. The top benefits for AI translation include increased attendee comprehension and more inclusive experiences. 97% report that increasing inclusivity and accessibility is a priority for their events.

Some key statistics from the report include:

Frequency of multilingual meetings and events increasing

  • 79% report the number of non-first-language English speaking attendees increasing
  • 88% report having 2 or more non-English languages spoken among event attendees; 40% report 6 or more languages
  • 53% report at least one-fourth of attendees aren't first-language English speakers

Use of live translation is high and growing

  • 58% report they have significant experience using interpretation / translation services at their meetings and events
  • Two-thirds (69%) regularly offer interpretation or captioning services at their events
  • Three-quarters (77%) report they are increasing their level of offering live translation / captioning

Use of AI translation is increasing

  • 62% have experience with AI translation
  • Wide range of AI translation uses - #1 - 70% for employee meetings / training; #2 - 66% for customer meetings / training; #3 - 63% for conference keynotes; #4 - 55% for conference breakouts / panels
  • 82% who don't currently use AI are currently or planning to evaluate

AI is getting better and delivers higher ROI

  • 96% report AI delivers higher ROI than human translators. Top benefits include: #1 - Save time (64%); #2 - Reduce cost (60%); #3 - Simplify logistics (54%)
  • 95% report the quality of AI has increased in the past year

AI translation capabilities wish list

  • The top top features wanted in live AI translation solutions include: #1 - 24/7 availability (48%); #2 - Quality comparable to human interpreters (48%); #3 - Event platform integrations (45%); #4 - Text transcripts for all languages (44%); #5 - Support for dozens of languages (42%)

The full results of the study are available at Wordly AI Translation Research Report.

The research contains insights relevant for a wide range of use cases, including:

Conference Translation

Training Translation

City Council Translation

Church Translation

About the Research

The survey was managed by Dimensional Research from April 30 to May 9, 2024 to 205 marketing and sales professionals with responsibility for managing meetings and events equally split between the US and UK. Respondents worked for companies across a wide range of industries and had responsibility for managing business events with more than 100 attendees where more than 10% of participants did not speak English as their first language. For more information about Dimensional, visit https://dimensionalresearch.com.

About Wordly

Wordly provides live AI translation and captions for dozens of languages, making meetings and events more inclusive, accessible, and engaging. The Wordly platform does not require human interpreters or special equipment - making it easier and more affordable to communicate across multiple languages. Wordly is used for in-person and virtual sessions by over 3 million users at 1,500+ organizations worldwide across a wide range of industries, including corporate, non-profits, govtech, eventtech, edtech, and religious groups.

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